Authentic Messaging: Building Trust Through Clarity
Goals
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Build awareness and trust within neurodivergent and local communities
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Position Normal Zebra as a model for sustainable and inclusive business practices
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Attract mission-aligned sponsors and community partners
Messaging Style
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Direct, Literal, Genuine
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We avoid metaphors, sarcasm, and ambiguity
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“We hire neurodiverse adults. We design for sensory comfort. We host events for connection.”
Channels
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Local partnerships with neurodiversity organizations
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Social media with accessible content
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Clear, readable website design
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Direct community outreach and engagement
Community Events:
Fostering Connection and Belonging
Normal Zebra is more than a business – it’s a community hub. Our diverse programming creates opportunities for connection, skill-building, advocacy, and joy.
Social & Entertainment
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Game Night
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Trivia Night
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Movie Night
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Open Mic/Infodump Night
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Soft Bar (alcohol free)
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Co-working Space (body doubling)
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LoFi Friday
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Speed Friending
Support & Advocacy
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Job Fairs
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ND Advocacy Groups
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Know Your Rights Night
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Community Service Day
Creative & Wellness
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Creative Commune
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Seasonal Artisan Market